As a national account manager, Larry travels to funeral homes and cemeteries nationwide to establish relationships and to promote Express Funeral Funding’s services. McCracken came to Express Funeral Funding after the acquisition of Jefferson Financial in 2016. As a licensed funeral director since 1971 with over 17 years of previous funeral home management and ownership, along with having served as a pre-need sales manager for 22 years, McCracken provides valued industry experience. Residing in Fort Worth, TX, Larry spends much of his time on Eagle Mountain Lake, sailing and power boating.